Ben Achi
Following its record of yet another feat, the tech giant, Google, is expected to unveil updates to its full suite of Pixel products.
The Pixel 10 series is expected to be at the center of the event. This includes standard Pixel 10, a more advanced Pixel 10 Pro, a larger Pro XL variant, and a new foldable version, possibly named the Pixel 10 Pro Fold.
This is expected to override the existing Pixel 9 series devices - including Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL, and Pixel 9 Pro Fold, launced by Google on August 13, 2024.
The Pixel 9 series features a sleek design, enhanced camera capabilities with AI, and the Gemini AI assistant. The Pixel 9a was also announced, available in Obsidian, Porcelain, and Iris.
Reliable reports also indicate that multiple models would be announced by Google, such as a foldable model which is expected to feature a 6.4-inch outer screen and an 8-inch interior foldable display, both using OLED panels.
It may deliver brightness up to 3000 nits and continue using a three-camera configuration similar to its predecessor. This could include a main 48MP sensor, along with ultrawide and telephoto options. Each display might also have a front-facing camera around 10MP.
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The upcoming event is scheduled for August 20, 2025, and will take place in New York City, United States of America (USA). It will equally be broadcast Live on YouTube.
This marks the second consecutive year Google has shifted its hardware presentation to August, moving away from its previous October timeline. This earlier event placement gives Google a head start ahead of Apple’s usual iPhone release cycle in September.
Unlike some competing foldables, the Pixel 10 Fold isn’t expected to focus on achieving the thinnest profile but instead may prioritize durability, battery life, and integration with Google’s AI features.
One of the major differentiators could be the onboard Gemini AI capabilities, embedded throughout the system.
Though Google’s market share in the smartphone space remains smaller compared to Apple or Samsung, the Pixel brand has maintained strong appeal with users who value first-in-line software updates and camera software.
It's noteworthythat Google’s focus remains on tight integration between hardware and software rather than high hardware specs alone.
To provide some context, Google entered the hardware business more than a decade ago. The Pixel line, launched in 2016, marked a turning point with Google taking full control over hardware design.
Since then, the Pixel brand has expanded into wearables, earbuds, and tablets, forming a cohesive ecosystem. All Pixel 10 phones are expected to run Android 16, the latest version of the operating system, which introduces a refreshed design style and enhanced notification management.
The devices will also debut Google’s Tensor G5 chip, the company’s first processor built using Taiwan's Semiconductor Manufacturing Company’s 3nm process.
In the wearables category, the Pixel Watch 4 is likely to appear, with reports pointing to two size options and minor design changes.
Battery upgrades and improved performance under Android Wear are also expected.
Google might equally unveil a new set of wireless earbuds, possibly a more budget-friendly model branded as Pixel Buds 2a, according to reports. This would expand Google’s audio line-up beyond its premium offerings, making it more competitive with entry-level earbuds from other brands.
Another surprising addendum could be a new wireless charging feature internally dubbed “Pixelsnap.” The system is said to magnetically align devices for charging and may adopt the Qi2 standard, which many Android OEMs have started supporting.
